What we do
Choose your ideal mix.
You do not have to take everything. Together we compose the package that fits your goal, directed and compliant from start to finish.
Our expertise.
Accredited modules and learning paths that actually change practice, grounded in didactics.
- Accredited e-learning
- Learning paths
- Assessment and accreditation
- Blended learning
- CME articles
Content that is medically sound and built to teach, from first draft to final design, and through MLR approval, in Veeva or whichever system you use.
- Medical copywriting
- Editorial and didactics
- Design and visual identity
- MLR-ready content
- Localisation
- Animation and infographics
Formats that carry education, from recording to live and hybrid delivery.
- Video production
- Webinars
- Explainer videos
- Podcasts
- Streaming
- Multilingual versions
Awareness and engagement that cuts through, branded and non-branded, always within the rules. We run HCP campaigns on LinkedIn and beyond, and connect that paid reach to our own verified, accredited audience through iDoctor and Mediamed, so the click lands on real education, not just an ad. For both life sciences and pharma.
- Concept development
- Campaign development
- LinkedIn and HCP campaigns
- Landing pages
- SEO and GEO
- Social media
Practical AI training for pharma and life sciences teams, within the sector's guardrails. See the dedicated page.
- AI Awareness
- AI Literacy
- AI Performance
- Microsoft Copilot training
- Responsible AI
Deliver your education where the professional already is, through our owned platform. See iDoctor.
- Advertorials
- Banners
- Newsletter activation
- LinkedIn activation
- Reach and effect
We translate complex medical science into clear narratives and bring research and results to the audiences that matter, so knowledge changes practice instead of sitting in a report.
- Communication and dissemination plan
- Audience and channel strategy
- Scientific storytelling
- Events and webinars
- Publication and congress communication
- Measurement and impact reporting
How we work.
A clear way of working, built around your goal. From first question to lasting result, we keep one direction and one point of contact. It is how we build the learner journey for you.
See the learner journeyDiscovery
We start by understanding your goal, your audience and the rules you work within. What does the professional need, where are the gaps, and what does compliance require. We listen to your team first, because the knowledge inside your organisation is usually larger than it seems.
Strategy
Insight becomes direction. We set the goal, the message and the audience, and we are clear about the choices we do not make. What comes first, which channels, which story for whom.
Education and content design
This is where it becomes real. We design the education and the content so it teaches, not just informs, and so it is medically sound and clear from the first draft.
Delivery and reach
We bring it to the professional where they already are, through iDoctor and Mediamed and the channels that fit. Directed across the journey, so it stays consistent and compliant.
Measure and improve
We measure whether it lands, not just whether it was seen. We learn from the data and from the field, and every project makes the next one stronger.
The planning behind these steps we call the Sofion 4C model: Customer, Content, Campaign, Conversion.
We made it into a workbook you can fill in for your own indication.
Frequently asked questions.
We are an education-first partner for health and life sciences. We design accredited medical education, direct the message across the journey, reach a verified audience through iDoctor and Mediamed, and train your teams. Always independent, always compliant.
Both. We direct and design, and we deliver. If there is already a strategy or a global brand book, we get more out of it than has come out so far.
English and Dutch, and we also produce for the Belgian market in Flemish and Walloon French. Other languages are possible through certified translators and local professionals.
Independence and accuracy come first. On the pharma side, where medicines are involved, our medical communication is CGR-proof. On the broader education and AI side we work within the guardrails of the sector, privacy and compliance. What does not pass the medical check does not go out.
Yes. We treat your data and your market with care, and we work under clear agreements. See our privacy statement.
We agree a project price per assignment, matched to the scope, the timeline and the expertise needed. You get a clear picture up front, so you know where you stand.
Which mix fits you?
Tell us what is at stake. We start by listening.